Bey at Herald Square

How much posing can one person do? I found over 100+ pics of Bey at Macy's Herald Square last night promoting Heat. And isn't she cold? It was 15 degrees in NYC last night...brrrr

Beyonce = Heat

Finally, the time has come. Bey officially launched the fragrance yesterday at Union Square in NYC in a red ruffled dress by Marc Bouwer (in some pics not very flattering). Loving the hair...

Bey promoting Heat

Per WWD, Bey will be all over NY this week, starting tonight to promote her new fragrance, Heat. For the Stalkers see the schedule below:

Tuesday 2.2
Coty Inc., will illuminate much of Union Square Park with flickering projections of flames, steam and fog onto trees and the outside of 15 Union Square, where the launch party will be held. Bey will be introduced by the Coty SVP. Solange, will be DJing at the after-party. The guest list includes husband Jay-Z and friends Usher, Kanye West, Michelle Williams of Destiny’s Child, Iman, David Bowie, Mary J. Blige and Alicia Keys.

Wednesday 2.3
At Macy's Herald Square, the first customers to purchase the Beyoncé Heat three-piece fragrance set for $122 will be given the chance to meet and pose for a photo with Bey. She is scheduled to appear at 5p

Friday 2.5 - appearance on NBC's “Today” show

Friday 2.15 - appearance on "Tyra Banks" show.
I just hope it smells good...

Bigga does Nobu

Bey wtf are you wearing?